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Manager, Product Marketing

Company: Satcom Direct, Inc.
Location: Melbourne
Posted on: May 19, 2019

Job Description:

The Product Marketing Manager will manage all marketing initiatives as it relates to their assigned product or service; collaborate and coordinate with relevant team members as well as oversee marketing-related projects for Satcom Direct. These projects include but are not limited to: planning, research, development and management of associated marketing correspondence, materials, campaigns, press releases; tracking of campaigns, branding, leads, feedback, surveys, and budget; development of marketing and promotions of specific products and services. Accounts supported may include: Business Aviation, Sales, Support, Training, Land Mobile, Mil/Gov, Maritime and new lines of business.

To perform the job successfully, an individual must be able to perform each essential duty satisfactorily and should demonstrate the following competencies to consistently perform the essential functions of this position. All employees are expected to adhere to and be knowledgeable of Satcom Direct (SD) operations standards, established security/safety rules and requirements for attendance. The requirements listed below are representative of the fundamental knowledge, skill, and/or ability required to perform the job successfully:

---Research, evaluate and determine new product/service marketing opportunities and
strategies while working with teams on product advancements and launches, as assigned.
---Maximize and maintain existing product/service marketing portfolio, as assigned.
---Develop product positioning and messaging that clearly differentiates our products
in the market.
---Collaborate with and support sales team regarding marketing initiatives and sales needs.
---Perform competitive market research and deliver quantitative and qualitative results
to internal stakeholders.
---Create, develop and manage lead generation campaigns within the marketing campaign
management platform with measured results, ROI
---Integrate marketing project roadmaps with SD Product Management and Sales teams.
---Develop analysis of effective marketing strategies and efforts; recommend improvements.
---Plan and implement promotional campaigns within specific regions.
---Create a wide range of different marketing materials suitable for each territory.
---Work closely with creative teams and assist with new product launches and promotions.
---Maintain effective internal communications to ensure that all relevant company functions
are kept informed of product marketing objectives.
---Occasional travel will be required.
---Other duties as assigned.

---3+ years of Marketing and/or Sales experience.
---Proficient with general office software including but not limited to;
Microsoft Office Suite, with the ability to adapt to a variety of other
software such as Adobe Creative Suite.
---Bachelors or Master's degree in Marketing, Communications or related discipline
or equivalent experience.
---Experience with developing marketing strategies and creating marketing plans
---Exceptional verbal and written communication skills
---Effective negotiator and team player.
---Methodical approach to solutions and problem resolution.
---Ability to balance competing projects and deadlines in a fast-paced environment.
---Initiative, dependability, cooperation and thoroughness in a team environment.
---Excellent organization skills with the ability to track and manage concurrent tasks.

While performing general office duties for this position, the employee is regularly required to sit, stand and/or walk around (including the use of stairs). Other demands include the ability to openly communicate with others by talking, listening and reading, able to lift light objects (
The Marketing office environment is an open layout that is fast paced, create and dynamic. The office is a temperature controlled setting with random adjustments in noise or temperature due to others talking or laughing loudly, unscheduled maintenance repairs to the building or its interior offices or unpredictable situations due to weather or other acts beyond company control. An employee must be willing to work their regularly assigned work schedule for their particular duties and/or job responsibilities and in times of need, be able to work an extended schedule depending on company/department needs, project requirements or customer demands. Some overnight travel is required to facilitate work objectives. While at client site locations, if applicable, employee will be required to adhere to the proper safety precautions established by the client while in proximity to their work area, flight-line or maintenance repair center; work may require some physical effort in the handling of light materials, boxes or equipment. The temperature at client locations can vary from controlled to variations off hot/cold when working, standing or walking in or near the flight-line or maintenance repair center.


Keywords: Satcom Direct, Inc., Melbourne , Manager, Product Marketing, Advertising , Melbourne, Florida

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